Build a Reputation System
First, we must decide where you want reviews and we suggest that you rank by visibility (what comes up when you search) like your niche, your brand name, your brand name reviews, your brand name autocomplete (what Google suggests) that list is going to be our priority targets. Google, Facebook, and your niche-specific review directories, so we need to know which ones rank in your niche.
Sometimes we forget about our internal teams, this is important as well, sites like Glassdoor or Indeed are featuring reviews about your business that your employees are leaving, so you should consider an internal campaign as well.
Since these new sites are popping up every day, it’s wise to begin building a system of pushing positive reviews up and protecting your brand like a fortress.
We can constantly monitor and respond to all positive and negative reviews.
Since people complain because they are frustrated, make it easy for them to voice their complaints to you directly.